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Susie McFarland

Business Consultant/Coach/Mentor

I've been there and most probably done it. I've had the successes, made the mistakes and built a wealth of experience and learnings along the way.

Now, I focus my time on passing those learnings on to my clients and their teams.

Throughout my experience, I've led and managed teams across the commercial landscape of agency business as Client Services Director, Agency Owner, Commercial Director and, most recently, as Managing Director.

I understand different business cycles and market positions having worked in a range of agencies, from a start-up of two people, through to a global corporation with a $500m turnover.

Working exclusively with marketing services agencies, I can help to set a roadmap for your business, to get it in the right shape commercially for revenue growth and profit growth, alongside building the management capability to deliver it.

I'm particularly passionate about how big results can be realised with relatively small, incremental changes to focus and direction, coupled with a good layer of operational rigour.

I specialise in a few specific areas and, depending on your needs, I can help you with one, some, or all of the following:

• Non-executive direction

• Business strategy & planning

• Senior management mentoring

• Commercial analysis & interpretation

• Client revenue growth strategy

 

“Susie has brought clarity to our business… We’re only at the beginning of our relationship and already we feel more confident and assured.”  Nick Ellis, Creative Partner and Founder, Halo 

 

If you’d like a chat to find out more, give just ring on 07920 804440 or email me at susie@susiemcfarland.uk

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